Google Hummingbird has been a hot topic in the world of SEO, but what is it, and what does it mean for website owners? Here we give an overview of Hummingbird and its influence for mobile and conversational search.
It is in Google’s interests to show its visitors high quality content to keep them happy and returning. Google Panda is part of the search engine’s attempts to do just that.
An overview of Google Penguin – an algorithm update that focuses on reducing the impact of link schemes or unnatural linking patterns on the search engine results pages. Here we look at some of its attributes and how to avoid getting penalised for misuse of linking.